MMM Platform
Three MMM engines. One click.

Know exactly where your
marketing budget works

Run Meta Robyn, Google Meridian, and PyMC side-by-side on your data. Get channel attribution, saturation curves, and budget recommendations — in minutes, not months.

MMM Platform — Results

Model Comparison

Robyn

0.91 · MAPE 8.2%

completed

Meridian

0.89 · MAPE 9.1%

completed

PyMC

0.87 · MAPE 10.4%

completed

Channel Attribution

Google Ads34%
Facebook28%
TikTok18%
TV12%
Email8%

Budget Shifts

Google Ads
+8%
TikTok
+12%
Email
+5%
Facebook
-14%
TV
-11%

Projected lift: +18% FTBs

Trusted by growth teams at

Acme CorpGlobexInitechUmbrellaWonka Inc

From raw data to decisions in 3 steps

No data science team needed. Upload, run, and act.

Step 01

Upload your data

Drop a CSV with your spend and conversion data. We handle the rest — cleaning, validation, and formatting.

Step 02

Run all 3 models

Robyn (Meta), Meridian (Google), and PyMC run simultaneously. Each uses different statistical methods for robust results.

Step 03

Act on insights

Compare attribution across models, find saturated channels, and get concrete budget reallocation recommendations.

Everything you need to optimize your marketing spend

3 MMM Engines

Meta Robyn, Google Meridian, and PyMC — three independent statistical approaches for reliable attribution.

Side-by-Side Comparison

Compare R², MAPE, and channel contributions across all models in one unified view.

Saturation Analysis

See exactly where each channel hits diminishing returns. Know when to stop spending and where to invest more.

ROI by Channel

True incremental ROI for every channel, not just last-click. Understand the real value of each dollar spent.

Budget Optimization

Data-driven recommendations to shift budget from saturated channels to high-opportunity ones.

Privacy-First

No user-level data required. MMM works with aggregated spend and conversion data only.

Stop guessing.
Start modeling.

Attribution tools lie. Last-click ignores brand. Multi-touch is arbitrary. Marketing Mix Modeling uses econometrics to measure the true incremental impact of every channel — including offline.

  • Works with aggregated data — no cookies or pixels needed
  • Measures offline channels (TV, radio, OOH) alongside digital
  • Accounts for diminishing returns and carryover effects
  • Three independent models reduce single-methodology risk

Before vs After

Google Ads ROAS

2.1x3.4x

+62%

Facebook CPA

$48$31

-35%

Wasted spend

$124K/mo$18K/mo

-85%

*Based on typical results from our beta users

Ready to find your hidden marketing ROI?

Upload your data and get results from three world-class MMM engines in minutes.

Get started — it's free